Benchmark Report

Building Product Manufacturers Marketing Benchmark ReportDOES YOUR WEBSITE DELIVER WHAT YOUR CUSTOMERS NEED?

Learn How Insights from Architects, Engineers, and Contractors Can Impact Your Digital Marketing Efforts




The commercial construction industry is changing—and so are your customers’ expectations. We asked 5,000 Architects, Engineers, and Construction Contractors (AEC) what makes or breaks brand loyalty, and how manufacturers can turn their website into a valuable tool for architects and design professionals.

In this report, you will learn:

        • Why potential commercial customers are leaving your website
        • Key factors driving AEC specification decisions, brand loyalty, and retention
        • Actionable strategies for improving user experience

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