Make It Easy for Your Commercial Customers to Buy Your Building Products
Architects, engineers, designers, and contractors will select and specify more of your products if you make it easy for them.
Concora provides the assets and tools they need to get their work done quickly and efficiently. When it’s a breeze for them to specify your building materials, that means more sales for you.
Watch the Concora Design Studio overview
In order to select and procure your products, AECs must be able to access your product content quickly and easily. Concora’s Design Studio is a robust digital product library designed to facilitate the workflow of the AECs who select building products for their commercial projects, making it easier for them to find the product they’re looking for and download the files they need.
How does your commercial buyer journey stack up? Our team of UX experts can tell you.
The Difference of Purpose-Built
Traditional CMS, PIM, and e-commerce solutions fall short of delivering business outcomes for manufacturers, because AECs are not traditional consumers. As users, their needs are unique and thus difficult to meet using a generic solution. That’s why we created the Concora Design Studio: to provide excellent user experience for AECs and ultimately increase product selection and procurement for manufacturers.
We have been working with Concora since 2012. Over the past 18 months, they have been a great partner supporting us during our digital transformation. The Design Studio Platform has made us more efficient in the management and distribution of our digital content, providing better insight into our customer’s needs helping us engage marketing and sales earlier in the design process, winning us more business.Mitchell Schittler LEED AP® BD+C, Technical Marketing ManagerCertainTeed Corporation
We want to remain the leader in the categories that we furnish. And to remain that way, you have to be specified and you have to be easy to do business with. This platform allows us to do that. And it makes it extremely easy, digitally, to maintain relationships with AECs. It is a lot slicker, faster, we can keep things up to date, get data in real-time, and push it out to distributors so they can immediately follow up and make sure that the sale is not slipping past us.Brandon Gunnell, VP Sales & MarketingPrecision Plumbing Products
Put simply, our partnership with Concora means we can make the lives of our architect and designer customers easier. They will always be able to rely on EMSEAL to provide the latest accurate product data they need to keep a project moving.Dennis Callahan, Director of Business DevelopmentEMSEAL Joint Systems
Get an Audit of Your Customer Journey
Digital experience is extremely important to getting your products specified more often. We used the years of research our team conducted with AECs to create a proprietary, 14-point assessment to grade the web experience you’re currently providing to architects, engineers, and contractors. Find out how your website stacks up.